The Challenge
Crypto-to-fiat trade in emerging markets runs on relationships and messaging apps. It works — volumes are real — but every trade asks both sides to trust a stranger, or to hand custody to an exchange. Neither is a foundation you can scale on.
Our Approach
- 1
Kept trades non-custodial: funds never leave the user's wallet to reach an intermediary.
- 2
Encoded escrow and dispute resolution on-chain so the rules are inspectable rather than promised.
- 3
Preserved the peer-to-peer flow people already use instead of forcing an order-book model onto it.
- 4
Built settlement around local payment realities rather than assuming card infrastructure.
What Changed
- Counterparty risk handled by contract rather than reputation.
- Users retain custody through the entire trade lifecycle.
- A settlement layer other products can build on.
